a great company that needed support in communication content, visuals, and strategy. STF has developed a unique brand identity and expanded the customers’ network and maintained their loyalty.
The challenge was the amount of data needed to be gathered, sorted, translated, and presented in the best context and form. Then, articulate them into tracks without exposing a massive amount of information at once, which leads us to the other big challenge, choosing the right time for the right piece of info. The team started to gather the existing data to see the gaps that need to be filled. After that, we analyzed the gaps, create suitable content that resonates with the customers in the best way, moving on to develop and activate the tailored communication strategy.