The Narrative
STF, operating under its Agency and Advisory departments, played a pivotal role in bringing AO Park to life. Leveraging its content creation and creative design expertise, it contributed to various aspects of the project.
Advisory
Our specialized team has cooperated with AO team to develop a compelling name for the project that resonates with the target audience and reflects its essence as an integrated entertainment destination, outlining its vision, mission, and key features to communicate its value proposition effectively, aligned with devising a strategic launch plan to generate excitement and anticipation for AO Park launching, ensuring maximum visibility and engagement, setting AO Park as a premier entertainment destination that offers a unique and immersive experience that celebrates local culture and creativity while meeting global standards of excellence.
Agency
STF has conceptualized the overall theme and concept of AO Park, ensuring alignment with its vision and mission while captivating the audience's attention, then creating a distinctive logo, incorporating elements that symbolize the project identity and values, while also being visually appealing and memorable, with developing a cohesive identity branding strategy for AO Park, including color schemes, typography, and visual elements, to establish a solid and recognizable brand presence across various touchpoints.
Agency
Brand Applications & Guidelines
