Project Description
Studio Piet Boon is a global interior, exterior and product design studio renown for creating harmoniously balanced and functional designs. Founded in 1983 by Piet Boon and Karin Meyn in the Netherlands, their affinity for architecture, interior design and styling has catapulted the studio to international recognition. Jawaher Villa and Piet Boon Studio partnership in Riyadh, was successful in creating an opulent experience for homeowners that include the use of natural materials, expert craftsmanship and extraordinary detailing.
Agency
STF’s multidisciplinary team worked closely with the studio to develop a brand identity that radiates the intricately symmetrical components of Jawaher Villas. From the logo, to the collective visual identity our team proceeded to build the narrative around the beauty of minimalism and individuality. Ultimately, reflecting the compilation of the brand attributes onto the interiors of the Jawaher Villas sales center, prioritizing form and function throughout.
